Business signage creates a lasting first impression on customers and plays a key role in representing your brand’s identity. Without expert advice, many brands make avoidable mistakes when designing, installing, and maintaining their signage, which can hurt...
This blog was originally published May 22, 2018, and was updated April 29, 2025. When your signage speaks for your brand, its performance and appearance should never be an afterthought. Whether it’s an illuminated pylon towering over a retail complex or an LED...
The City of Rockford, in partnership with the River District Association, has launched an exciting opportunity for local businesses to enhance their visibility through the Downtown Business Signage Program. This initiative is designed to help businesses in the River...
This was originally written November 16, 2021, and was updated September 27, 2025. Pylon signs have established themselves as a popular choice for businesses to create a great first impression. They are strategically used for advertising to garner prospective...
Selecting the appropriate signage for your business is a critical decision that can significantly impact your brand’s visibility, customer engagement, and overall success. With various types of signage available, each serving a unique purpose, it’s essential to...