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Digital screens in windows are becoming a popular trend for retail stores. It’s a great way to engage prospective customers and draw them into the store. They are eye-catching and feature dynamic content to deliver messages to their audience. Some messages could include sales that the store is offering, new merchandise or seeking out prospective […]

Using the right type of lighted business sign attracts customers and gives them a good first impression of your company. The wrong sign may be costing you money and preventing your business from growing. A study by the University of Cincinnati states, roughly 60% of businesses said that changing the design or enhancing the visibility […]

A Nebraska-based convenience store is upgrading their exterior signage to digital signs. Kwik Stop is a 24-hour gas station and convenience store. The business development manager, Sean O’Neill, decided it was time for some upgrades of Kwik Stop’s appearance, including its signage. Their previous signage was old and rundown, with their new digital signage, customers […]

Digital signage and displays are gaining more popularity as a tactical marketing strategy. Digital signage will inform customers and clients and keep them engaged with the business. Banks are finding new ways to incorporate digital signage and displays throughout their business process. One main way banks can use digital signage is to deliver a message […]

In Washington D.C., new digital signage was added to the Smithsonian museums and airport locations. The Air and Space Museum is presenting its newly renovated exhibits that include digital signs to help guide visitors through the museum. It is only partially open to the public and still has more work to continue into the future. […]

Digital signage has become a standard business practice for an array of industries. Consumers see digital signage on a regular basis for a variety of reasons. They provide a more engaging format for businesses to reach their customers. The signage come in all shapes and sizes from billboards to touch screens inside of businesses. Digital […]

At the George School in Pennsylvania, their new athletic center features digital signage rather than typical bulletin boards to communicate with students in a more interactive way. The Director of Technology, Michael Hodgin, was investigating cost-effective ways to add digital signage around the school. They installed four digital signs around the athletic center in specific […]

Local shops and businesses have been needing to embrace change since the Covid-19 outbreak that left many businesses, especially restaurants, struggling to keep up with guidelines meanwhile keeping their livelihoods afloat. In-person stores are also trying to prevail as online shopping takes over. One tactic they both have is to give their businesses positive experiences […]

Digital signage is a great way to advertise your business and it comes with additional benefits. One of the best ones is automation. It ensures your digital signage is always ‘working’ for your business so you can focus on your customers. Here are a few tips on how you can take advantage of digital signage. […]